Build Trust & Stand Out in Energy & Utilities with Impactful Videos
Build brand trust and loyalty, educate audiences, and showcase innovation with engaging video content.
best rated by our customers
Get Closer to Your Core Audience With Video
Build Stakeholder Trust & Engagement
Project updates, sustainability reports, executive messages: Share clear, engaging messages with video to foster stakeholder involvement and trust.
Stay Ahead of the Competition
Product and service launches, expert interviews, conference highlights: Highlight your R&D and thought leadership with video to solidify your position as an energy and utilities industry leader.
Educate & Empower Your Audience
Explainers, ‘Did you know’ or ‘How it works’ videos: Create educational videos to simplify information and position your company as a trusted, knowledgeable source about energy and utilities.
PlayPlay allows me to create videos in a more efficient way. The corporate templates save me a lot of time, and the AI voice-over is one of my favorites!
Nicolas Ospina Ramirez
Senior Communications Director @ Schneider Electric
Together with Schneider Electric
Why Energy & Utility Organizations Trust PlayPlay
Expedite your video creation... without being a pro video editor
Save days of work with PlayPlay features: one-click video format change (square, landscape, vertical), automatic AI subtitles, instant AI translation, AI Video Assistant — and a collection of 300+ motion design templates your teams can customize.
Stay on top of social media
Automatic subtitles, dynamic elements, vertical format and stories: Craft engaging videos effortlessly with tools and elements designed for social success.
Create videos as a team
Easily share your footage via a QR code. Optimize revisions and centralize feedback with comments. Preserve confidentiality by password-protecting your videos, and manage team member roles and permissions with a single click.
On-brand videos, always
PlayPlay automatically integrates your branding elements: logo, colors, fonts, icons, transitions - into all of your videos to ensure communications are unique to your energy & utilities organization.
Dedicated support for Energy & Utilities
Customized workshops, customer support, webinars...our energy & utilities video experts will support you at every stage of your video communication strategy.
Protecting your data
Advanced encryption, data minimization, access controls..we guarantee the protection of your content throughout every step of the video creation process.
What our customers say about PlayPlay
Build Audience Trust with Impactful Videos.
Explainer videos, sustainability reports, expert interviews…create your first Energy & Utilities video in minutes with PlayPlay. No video editing experience needed.
Book a demoFrequently Asked Questions
Have questions? We’re here to help.
Why should Energy & Utilities organizations create videos?
Energy & Utilities organizations should create videos to effectively communicate complex technical and regulatory information, build trust with stakeholders, and enhance public understanding of energy concepts. Videos can showcase innovation, sustainability efforts, and operational updates, making information more accessible and engaging. They also help position your organization as a leader in the industry, improving brand visibility and trust. With higher engagement rates than text, videos are a powerful tool for staying competitive in the digital landscape.
What types of videos can be created for the Energy & Utilities sector?
Various types of videos can be created for the energy & utilities sector:
Educational videos: energy conservation tips, how-to-guides, explainer videos.
Promotional videos: product or service descriptions, new offers, testimonials.
Community engagement videos: corporate social responsibility (CSR) initiatives, public service announcements (PSAs).
Internal training and communication videos: onboarding videos, industry knowledge videos, process and procedure videos.
Crisis communication videos: emergency response updates, safety instructions, customer support.
Sustainability and innovation videos: green energy projects, technological developments.
What are the best practices to create an engaging video?
Here are some best practices for creating an engaging video for any audience:
Begin with an intriguing hook: a surprising fact or stat, a dramatic image, a challenge to be solved, etc.
Add high-quality visuals and audio to create a professional, polished look.
Use smooth transitions between segments to maintain a dynamic flow.
Incorporate infographics and motion design animations to enhance your message and keep viewers engaged.
Add subtitles to your videos to ensure accessibility.
Maintain consistent branding with your corporate logos, colors, and fonts.
Include interview testimonials from employees, clients or community members to infuse authenticity into your messages and make your content more relatable.
End your video with a straightforward, easy-to-follow call to action: “sign up here”, “read more”, “share the video”, or “contact us”